Your decisions, your research topics

After two week’s efforts on research topic selection and class discussions, here are your decisions on research topics. Each of student in MKTG 3650 Research class will develop an individual project on the topics you’ve carefully chosen.  Large variety of topics are covered in Fall 2013 class, with half of you working on a specific physical product, and the other half will develop study for student clubs and organizations, campus business or other Community non-profit organizations. Good job, everyone! Keep your passion on these topics, all the semester!

Behavioral research, research topics, marketing research, otterbein

Behavioral research topics from Fall 2013 class.


Topic, topic, topic!

Research class students, I know you are figuring out what to work on in your research project, ever since we talked about research in the first class.

Got any ideas now, or wait for any inspiration, idea or intuition? Do some exploratory research, look around you, explore some data, and think about how to make these possible management questions into research questions. You have about ten days to work on it and I will ask each of you for one or two (specific) research topics. Each will have one unique, distinct individual research topic to develop. Expect to see how you turn these ideas into a 20-page research report 🙂