“Giddy up Cowboy! But Pay the Toll First: An Examination of Price Sensitivity of Various Services in the Equine Industry” – a study on Hinckley Equestrian Center.
“Causation Marketing: The difference between ‘Dancing with the kids’ and ‘Dancing for the kids’ “- Miracle Network Dance Marathon
“Business Strategy: How to Increase Ticket Sales and Fan Attendance” – Columbus Blue Jackets
“What Affects Attendance at Otterbein Home Football Games”
“Understanding the Factors Affecting Consumer Exposure and Direct Mail Enticement Power” – Town Money Saver (a Westerville-based direct mailer founded in 1992)
“Marketing Strategies of Family-owned Pizza Shop: How do Customers Arbitrate their Purchasing Habits?” – a study on Bosco’s Pizza Kitchen
“Otterbein Bookstore: The Ultimate Convenience”
“Jimmy V’s Grill & Pub: Increasing Student Traffic”